e☆Earphone Annual Ranking 2021 Announced
E☆Earphone has announced the 2021 "Annual Sales Ranking" based on the sales of each of the company's physical stores and online mail order. The target period is from January 1, 2021 to October 31, 2021. This ranking is based on the sales of the company's physical stores (Akihabara store, Nagoya Osu store, Umeda EST store, Osaka Nihonbashi main store) and online shopping (company website, Amazon, Rakuten, etc.). Since we do not handle new Apple products, "AirPods" and "AirPods Pro" are not included. In addition, the results of comparing the sales amount from January 1st to October 31st in 2021 and 2020, and 2019 before the corona disaster were also announced. The details of the ranking results will be described later, but the company explained that the sales of bone conduction earphones in 2021 increased by about 2.5 times compared to 2020, and increased by about 25 times in 2019. It is said that the demand for teleworking during the corona crisis has increased due to the specifications that do not block the ears, which allows you to notice the surrounding sounds of bone conduction, and the structure that does not get stuffy or painful while wearing. In addition, gaming-related product sales increased by about 13.5 times compared to 2019, and single-ear headsets increased by about 2 times compared to 2019. As with bone conduction, it is speculated that the demand for these products, which is unique to the corona crisis, will continue to increase. In addition, he explained that the percentage of completely wireless earphones in earphone sales increased from about 50% in 2020 to 55%, and wireless types accounted for about 70% of overall earphone sales. In addition, many models with noise canceling functions, including wireless headphones, are ranked in, indicating the deep-rooted popularity of this function. The details of the ranking are as follows. In addition, on the special page of this ranking, the sales rankings of other product categories such as wired earphones, wired headphones, and music players (DAP) are released up to the 5th place. ■ Sales ranking (all categories) 1st place: SONY “WF-1000XM4” (completely wireless earphones) 2nd place: SONY “WH-1000XM4” (wireless headphones) 3rd place: AfterShokz “AEROPEX” (bone conduction earphones) 4th place: AfterShokz “OpenComm” (bone conduction earphone) 5th place: Jabra “Elite 85t” (completely wireless earphone) 6th place: FiiO “M11 Plus LTD” (DAP) 7th place: AfterShokz “OpenMove” (bone conduction earphone) 8th place: Razer "Kraken" (gaming headphones) 9th place: ag "COTSUBU" (completely wireless earphones) 10th place: SENNHEISER "IE 900" (wired earphones) Sales volume ranking (all categories) 1st place: SONY "WF-1000XM4" (completely wireless earphones) Wireless earphones) 2nd place: TaoTronics “TT-BH07 MK2” (wireless earphones) 3rd place: SONY “WH-1000XM4” (wireless headphones) 4th place: ag “COTSUBU” (completely wireless earphones) 5th place: Razer “Kraken” ( Gaming headphones) 6th place: AfterShokz "OpenMove" (bone conduction earphones) 7th place: final "E type TWS exclusive specification" (earpieces) 8th place: AZLA "SednaEarfit Crystal" (earpieces) 9th place: Razer "Kaira X" (gaming Headphones) 10th place: Hi-Unit “HSE-A2000PN” (wired earphones) Sales amount ranking (completely wireless earphones) 1st place: SONY “WF-1000XM4” 2nd place: SONY “WF-1000XM3” 3rd place: Jabra “Elite 85t" 4th place: ag "COTSUBU" 5th place: SONY "WF-XB700" 6th place: Jabra "Elite 75t" 7th place: SENNHEISER "MOMENTUM True Wireless 2" 8th place: Galaxy "Galaxy Buds Pro" 9th place: JBL " CLUB PRO + TWS” 10th place: Anker “Soundcore Liberty Air 2 Pro” Sales amount ranking (wireless earphones) 1st place: AfterShokz “AEROPEX” (bone conduction earphones) 2nd place: AfterShokz “OpenComm” (bone conduction earphones) 3rd place: AfterShokz “OpenMove” (bone conduction earphone) 4th place: TaoTronics “TT-BH07 MK2” 5th place: Jabra “TALK 45” (one ear headset) 6th place: AfterShokz “Bone conduction TV headphone transmitter set” (bone conduction earphone) 7 Ranked: AfterShokz “Aeropex Play” (Bone Conduction Earphones) 8th: SONY “WI-1000XM2” 9th: Jabra “TALK 25” (one ear headset) 10th: AVIOT “WE-BD21d” *Completely wireless with wireless connection Sales amount ranking (wireless headphones) 1st place: SONY "WH-1000XM4" 2nd place: ag "WHP01K" 3rd place: SENNHEISER "MOMENTUM Wireless" 4th place: SONY "WH-CH510" 5th place : JBL "TUNE 510BT" 6th place: SHURE "AONIC 50" 7th place: Audio-Technica "ATH-S220BT" 8th place: Marshall "Major IV" 9th place: SONY "WH-CH710N" 10th place: BOSE "Noise Canceling Headphones 700" Sales amount ranking (gaming edition) 1st place: Razer "Kraken" 2nd place: Razer "BlackShark V2 X" 3rd place: EPOS "GSP-601" 4th place: final "VR3000 for Gaming" 5th place: Razer "Hammerhead" Duo Console” 6th place: EPOS “GSP-600” 7th place: EPOS “GSX-1000” 8th place: Razer “Barracuda X” 9th place: SHIDO “SHIDO:001” 10th place: AZLA “AZEL Edition G”
Editorial Department: Shujiro Ban