"Pokemon GO" will implement advertising measures to commemorate the 5th anniversary from December 27, 2021. Five writers, including Akasaka Haru and Inio Asano, drew the world of this work in "omnidirectional perspective" and expanded it to seven locations in five stations nationwide. Subsequently, it will be published in the spread of the morning edition of the Yomiuri Shimbun nationwide on January 1, 2022.
The following is quoted from the press release
"Pokemon GO" 5th Anniversary In Asano, "Pokemon GO" 360 ° world drawn by 5 writers such as SUSHIO appears in 5 stations and 7 places Embodying "Pokemon GO" that makes the earth a "playground"
Pokemon Co., Ltd. (Headquarters: Minato-ku, Tokyo, President: Tsunekazu Ishihara) will commemorate the 5th anniversary of the location-based game app "Pokémon GO" for smartphones, starting December 27, 2021. , Shinjuku, Ikebukuro and other 5 stations and 7 locations nationwide, we will develop advertising measures that embody the world view of "Pokémon GO".
In this advertisement with "360 ° Playground" as the visual concept, 5 types by 5 writers, Mr. Akasakaharu, Mr. Inio Asano, Mr. SUSHIO, Mr. TAO, and Mr. Takashi Tanaka, in connection with the 5th anniversary of "Pokémon GO" I will post an illustration of "All Sky Perth". The "omnidirectional perspective" that captures the 360 ° scenery into one piece expresses the excitement of "Pokémon GO", where the entire earth is the stage of adventure at 360 °. In addition, "Pikachu" occasionally appears in digital signage in Shinjuku, Osaka (Umeda), and Fukuoka (Tenjin).
Also, on Saturday, January 1, 2022, in the morning edition of the Yomiuri Shimbun nationwide, Hokkaido: TAO, Tokyo: SUSHIO, Hokuriku / Chubu: Hirotaka Tanaka, Osaka: Inio Asano, Western : The illustration of Mr. Akasaka Haru jacks the entire spread.
<"Pokémon GO" official blog URL> https://pokemongolive.com/ja/post/pgo5th-illustration/
About advertising measures
In this project, based on the concept of "One Planet, One Playground.", The world view of "Pokémon GO" that transforms the earth into a "playground" and sets all 360 ° as an adventure stage is embodied. In commemoration of the 5th anniversary of "Pokémon GO", illustrations of 5 types of "omnidirectional perspective" by 5 writers will be posted at 7 locations in 5 stations nationwide. Illustrations are also posted on the ceiling at Shinjuku Super Wrapping (central passage inside the ticket gate of JR Shinjuku Station).
[Image posted at Shinjuku Super Wrapping (Central passage in the ticket gate of JR Shinjuku Station)]
[Details] ■ Posting location and period: (1) Shinjuku Super Wrapping (Central passage in the ticket gate of JR Shinjuku Station): December 27, 2021 (Monday) -January 2, 2022 (Sunday) (2) Shinjuku Wall 456 Premium (Free Passage outside the JR Shinjuku Station ticket gate): January 10, 2022 (Monday) -January 16, 2022 (Sunday) (3) Osaka Metro
* Please refrain from making inquiries to station staff regarding this matter. * The posting period is subject to change without notice. * Please cooperate with the manners of using mobile phones. * Please be considerate of the customers around you.
[Graphics] ■ Illustration The "omnidirectional perspective", which has a blue sky that imitates the earth in the center and a 360 ° view, is the excitement of "Pokémon GO", where all 360 degrees are the stage of adventure. It expresses a feeling. Various characters and various types of Pokemon convey the charm of "Pokémon GO" that is played all over the world.
▲ Illustration: Akasakaharu
▲ Illustration: Inio Asano
▲ Illustration: SUSHIO
▲ Illustration: TAO
▲ Illustration: Takashi Tanaka
Newspaper advertisement
In the morning edition of the Yomiuri Shimbun, illustrations by Hokkaido: TAO, Tokyo: SUSHIO, Hokuriku / Chubu: Hirotaka Tanaka, Osaka: Inio Asano, and Western: Akasakaharu will be on the front page.
■ Publication date: Scheduled for Saturday, January 1, 2022 ■ Publication paper: Yomiuri Shimbun
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Pokemon GO
Compatible models | iOS / Android |
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price | Free (with in-app purchase) |
Genre | others |
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Maker | Niantic |
Official site | http://www.pokemongo.jp/ |
Delivery date | During delivery |
Copywriter | © 2016–2019 Niantic, Inc. © 2016–2019 Pokémon. © 1995–2019 Nintendo / Creatures Inc. / GAME FREAK inc. |